J. Scott Smith Visual Designs, Inc.

Tag: recreational


Indigo Bluffs – A Distinctive RV Retreat

by on Sep.25, 2009, under blog

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According to a February post on their website, “Sleepy Bear Campgrounds on M-72 in Empire Township has been sold and will be part of Indigo Bluffs recreational retreat. The property … is undergoing renovations to include a two-story registration building, the addition of 40 lots for site ownership by Class A motorhome owners, and a new sanitary sewer system.”

Long before this purchase, owner/developer Gary Becker had already begun to assemble a team of consultants and designers to help him realize his dreams of a luxury motorcoach resort in Northern Michigan.

Part of their marketing strategy was to have us create 3 videos for them to use on their website, at trade shows, and to hand out to prospective owners.

Video 1 is “Indigo Bluffs – The Region”. This was intended to give a quick introduction of what Northern Michigan living is all about.


Video 2 was “Indigo Bluffs – The Site”. This was to communicate the merits of the location and the amenities of the site.

Video 3 was “Indigo Bluffs – The Development”. This was the largest piece for us – a fully 3D presentation of the site concept.

To learn more about the development, visit www.indigobluffs.com
If you’re in the area, stop by and take a look. They have really made quite a transformation!

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Largest Single Rendering to Date

by on Mar.16, 2009, under blog

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Currently working on wrapping up a video for the development “Indigo Bluffs”, a “distinctive RV retreat” in Northern Michigan. Some weeks ago the client asked us to stage a single lot and render it so it could be used as a backdrop for their traveling trade show booth. Upon speaking with the display manufacturer, we found that they required an image that would print 10′ x 12′ at 300dpi. Gulp! We had never rendered an image that large, so this was a test for us. It came out very well however, and I’m told it has generated quite a bit of buzz at the shows. It seems they had to spend quite some time explaining that this was a rendered concept of what a site could be, and not a photo of a site they could purchase!

I have included the frame we rendered, as well as a photo of the booth at a show. Nice work guys!

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